He had a store in the marketplace selling fabrics. A customer walked in one morning and was interested in buying some fabric. He had already broke the ice that day so he asked her if she wouldn’t mind going next door to his competitor as he had not yet made a sale that day. She told him that she would rather buy from him, he said, he knows but it would really be better if she goes next door and helps that guy out.  True story and an unbelievable lesson for all of us.

 Parnasa does not come from customers it comes from Hashem!.